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Category: Email Marketing

05/12/2015 – Missed Opportunities

05/12/2015 – Missed Opportunities

You’re trying to sell me what? I’m on so many email lists at this point, I can’t even keep track of the ones I’ve registered for vs the ones that have purchased or rented my info. I won’t complain, it makes for some interesting emails. This week I started getting emails from a retailer that specializes in dresses, I can’t be any more specific than that. I’ve been clicking on all emails with dresses in the subject line because I’ve…

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04/21/2015 – Missed Opportunities

04/21/2015 – Missed Opportunities

04/21/2015 – Missed Opportunities – Weekly Offers – Magazine Subscriptions I’m on an absurd amount of email lists. Partly because I shop online way too much, and partly so that I can keep up on trends. There are a few lists I’m on that I’ve started to recognize a trend, and it’s not a good one. I’m on the list for several magazines, a couple I do subscribe to, and a few I don’t. The magazines I do subscribe to…

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04/12/2015 – Missed Opportunities

04/12/2015 – Missed Opportunities

Missed Opportunities – Order Confirmation Emails This week I made a few purchases online, and when the order confirmations started to hit my inbox, I noticed quite a few missed opportunities. Here were my thoughts of what I see that could be improved. Hopefully these will help you improve your own order confirmation emails. Confirmation email from Cheryl’s Cookies The Good: ┬áCustomer service information is front and center, which is important. Order information is clear and easy to find. While…

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